Funnelfeedr vs Cognism
Cognism is a London-based contact data provider for revenue teams, best known for Diamond Data: mobile numbers its researchers have dialed by hand to verify. It covers Europe and the US, adds Bombora intent data on its Pro plan, enriches Salesforce, and since October 2026 can be queried from Claude or ChatGPT. Cognism hands you the number. Funnelfeedr hands you the number and the call: 3.8 million Nordic companies first-hand from the official registries, over 1 million decision-makers, a built-in dialer with live AI coaching, email outreach, booking pages and an AI notetaker, priced per seat and open to a free trial.
7 of 16
features only we have
Nordic company database, Built-in dialer, Sends outbound email
€99
Prospect seat, per user per month, billed yearly
Cognism: ~$32,750/yr
1M+
Nordic decision-makers
in Sweden, Norway, Denmark, and Finland
Feature Comparison
| Feature | Funnelfeedr | Cognism |
|---|---|---|
| Nordic company database | 3.8M companies, first-hand from Bolagsverket, Brreg, PRH & Virk | Part of a European and US database; no Nordic figures published |
| Decision-maker contacts | 1M+ Nordic decision-makers with direct phones & business emails | Direct phones, mobiles & emails across Europe and the US |
| Verified phone numbers | Re-checked against their sources; stale contacts are deleted | Diamond Data: mobiles dialed and verified by researchers |
| Markets outside the Nordics | Nordics only: Sweden, Norway, Denmark & Finland | Europe, the UK and North America |
| AI lead scoring | Scores every company against your ICP | Buying-intent prioritization on the Pro plan |
| Buying signals | Prospecting agents, scoring profiles & background notes before every call | Bombora intent on 11,000+ topics, plus hiring & funding signals (Pro) |
| Built-in dialer | Call queue, dispositions & live AI coaching | Not on Cognism's own pages: calling goes through partners like Ringover |
| Sends outbound email | Sequences, merge tags, scheduled sends & warmup | Exports to Outreach & Salesloft |
| AI notetaker for meetings | Joins Meet, Teams & Zoom; included on the Close seat | Not included |
| Deal qualification | MEDDPICC & BANT scored from what was actually said | Not included |
| Meeting scheduler & booking pages | Personal booking pages & availability rules | Not included |
| Browser extension | Sidekick on LinkedIn & the web | Chrome extension |
| AI access via MCP | MCP access, plus scoring, agents & coaching built in | Read-only MCP connector for Claude & ChatGPT since October 2026 |
| Free trial | Prospect + Close with 100 credits | Free data sample and a demo, no trial |
| Native CRM sync | Two-way with Pipedrive & HubSpot on every seat | Salesforce, HubSpot, Pipedrive, Dynamics & Bullhorn |
| Salesforce enrichment | Pipedrive & HubSpot only | CRM Enrichment add-on for Salesforce |
Pricing Comparison
Cognism
Typical contract
~$32,750/yr
Median contract per Vendr (third-party data) · quote only · both plans listed with 5 seats
- Quote-only pricing, no published list price
- Standard and Pro plans, both listed with 5 seats
- Credits per seat; 1 credit = 1 revealed contact
- Phone-verified Diamond Data mobiles
- Bombora intent & signals on Pro
- Salesforce CRM Enrichment as an add-on
- MCP connector & API on Standard and Pro
- No dialer, email sending, notetaker or booking pages
- Free data sample instead of a free trial
Funnelfeedr
From
€99
Prospect seat, per user per month, billed yearly
- 3.8M Nordic companies & 1M+ decision-makers
- 400 credits a month per seat, pooled across the account
- 1 credit = 1 phone number or 5 email addresses
- Prospecting agents, semantic ICP, scoring profiles & lookalikes
- Dialer sessions with live AI coaching
- Email outreach with templates, merge tags & scheduled sends
- Meeting scheduler & booking pages
- Sidekick browser extension
- Add a Close seat (€129) for the AI notetaker, email intelligence & MEDDPICC qualification
- Native Pipedrive & HubSpot sync
- Hosted and processed in the EU
- Free trial with 100 credits
Why Nordic Sales Teams Choose Funnelfeedr
A verified number still has to be called
Cognism's Diamond Data is a real achievement: researchers dial the mobiles by hand, so your reps reach a person instead of a dead line. Then the number leaves Cognism for a dialer, a sequencer and a CRM somewhere else. Funnelfeedr keeps it in one place: the direct number, a call queue with live AI coaching from your own playbook, the follow-up email, the booking page and an AI notetaker that scores the deal on MEDDPICC from what was said.
Built for the Nordics, not added to Europe
If you sell across the UK, Germany and the US, Cognism's breadth is a genuine advantage and its intent data is mature. If your market is Sweden, Norway, Denmark and Finland, depth counts for more. Funnelfeedr's company layer comes first-hand from Bolagsverket, Brønnøysundregistrene, PRH and Virk, and over 1 million Nordic decision-makers are checked continuously and deleted when they no longer check out.
Try it before you sign
Cognism is quote-only, lists 5 seats on both plans, and third-party purchase data puts the median contract at around $32,750 a year. Before you buy, you see a data sample, not the product. Funnelfeedr publishes its price: €99 per Prospect seat and €129 per Close seat per month, billed yearly, from one user. Start a free trial with Prospect, Close and 100 credits, and judge the Nordic data on your own ICP.
Frequently Asked Questions
What is the difference between Funnelfeedr and Cognism?
Cognism is a London-based contact data provider for revenue teams, best known for Diamond Data: mobile numbers its researchers have dialed by hand to verify. It covers Europe and the US, adds Bombora intent data on its Pro plan, enriches Salesforce, and since October 2026 can be queried from Claude or ChatGPT. Cognism hands you the number. Funnelfeedr hands you the number and the call: 3.8 million Nordic companies first-hand from the official registries, over 1 million decision-makers, a built-in dialer with live AI coaching, email outreach, booking pages and an AI notetaker, priced per seat and open to a free trial.
How does Funnelfeedr's price compare with Cognism?
Funnelfeedr: €99, Prospect seat, per user per month, billed yearly. Cognism: ~$32,750/yr, Median contract per Vendr (third-party data) · quote only · both plans listed with 5 seats. Seats can be combined per user, so each rep pays only for the seat they use.
What does Funnelfeedr have that Cognism doesn't?
In Funnelfeedr but not in Cognism, according to this comparison: Nordic company database, Built-in dialer, Sends outbound email, AI notetaker for meetings, Deal qualification, Meeting scheduler & booking pages and Free trial.
Ready to see the difference?
Book a demo and see a Nordic list built from your ICP, the numbers revealed and the first calls made from the same screen.